Following last week’s confirmation that Google had incorporated Panda into its core algorithm, the search engine has faced a barrage of questions from brands, business owners and SEO experts alike. We all want to know what exactly does it take to be part of the core algorithm? How is being part of the core algorithm any different to existing as a standalone algorithm? And most importantly, what will the impact be for my search engine rankings? It’s not known exactly when Panda was incorporated into the core algorithm even though the confirmation came last week. Google said it doesn’t work in real time so while the announcement arrived amid a particularly unsettled period for search results, there isn’t necessarily a correlation between Panda being officially ushered in as a part of the Google core algorithm and the state of flux encountered in several quarters over the course of the last two weekends. Perhaps anticipating that by clarifying the Panda additi...