What kind of content can I monetize?

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The best way to ensure you’ll be able to monetize your YouTube videos is to create all elements of the video yourself. Use your imagination to create something completely original. Examples of videos that have been successful on YouTube include daily vlogs and home videos, do-it-yourself videos and tutorials, original music videos and short films.

You’re also expected to follow YouTube Community Guidelines, and doing so may increase the visibility of your content on YouTube, leading to more views and higher watch time, more user engagement, and ultimately more revenue.

Obtain commercial use rights for specific types of content 

For your videos to be eligible for monetization, you must own all the necessary rights to commercially use all visuals and audio elements, whether they belong to you or to a third party. These elements include (but are not limited to) logos, thumbnails, intro/outro/background music, software interfaces, and video games. If you decide to incorporate third-party content in a video, you must clear the rights to use and monetize this content on YouTube. Often, this clearance takes the form of explicit written permission from the rights holders. To ensure that you’re not infringing on anyone else’s copyright, take a moment to learn from Russell and Lumpy at our Copyright School.

At times, YouTube may ask you to submit additional documentation to claim rights of your video. Please ensure that you obtain commercial use rights for all elements in your video before submitting for monetization.

Here are some details about the types of content that are monetizable and types of information that may be helpful to prove commercial use rights. Keep in mind that submitting incomplete information may lead to a prolonged review time.

Can I monetize my video …

You can monetize content that you created as long as you still hold the rights to the video. However, if you are signed with a music label, you may or may not be able to monetize your video depending on the terms and/or limitations of that agreement. You may need to consult an attorney.

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If you are asked by YouTube to provide more information about content you created yourself, it may be helpful to provide the following:

For original audio: If increased all the studeo and visual content

• Artist name
• Song name
• Music composer/lyricist
• Music label (if any)
• Describe the relationship between the label and the artist (Please note that documentation proving that you retain all commercial use rights for the content may be necessary)
• Rights owner’s name and contact information
• Your name (first/last)
• If you used an audio-editing software: name of software, URL link to terms of use granting commercial use rights, and whether any samples or music loops were used
• If third-party audio (music originally created by someone else) was used in your own creation (e.g. remixes or mashups), please provide written permission from the original rights holder to commercially use the content.